Online Content Collective October 14, 2013 is a post by SEO expert Shemmah Al-Darweesh . For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog . The Online Content Collective for the current week brings us a content marketing tactic, a new Google algorithm and the chemistry of SEO. We’ll start off by taking a look at the realm of guest blogging, and then sift through the implications of Hummingbird before we examine the periodic table of search engine ranking factors. Megan Fludd Recommends : Why Guest Blogging Will Never Die Acquiring links on websites that are related to a company’s industry is one of the key benefits of guest blogging. However, sometimes the other advantages of this content marketing strategy are overlooked or undervalued. Even if guest posts only provided a no-follow link, the article would still have the ability to drive traffic to your website and increase brand awareness
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